AMG – these three letters stand worldwide for supreme automotive performance, exclusivity, efficiency and highly dynamic driving pleasure. Today, as a wholly owned subsidiary of Daimler AG, the Affalterbach-based company represents the sporting spearhead of the Group.
Affalterbach. Home of Driving Performance.
Mercedes‑AMG GmbH has recorded numerous successes in motor sport and through the development of unique road-going vehicles, thereby repeatedly underlining its position as a highly successful sports car and performance brand – and today this is truer than ever.
Affalterbach is home to the management, administration, sales, development and design teams as well as AMG hand-crafted engine building. This is where AMG V8 engines are produced. Other engines are produced in Kölleda (four-cylinder in-line engines) and Mannheim (V12 engines). Each engine is hand-assembled by a single engine builder at these sites according to the "one man, one engine" philosophy and provided with a badge hand-signed by the relevant technician.
Mercedes-AMG is today responsible for the development not only of the new eight-cylinder family of the Mercedes-Benz brand, but also of the AMG V8 engines. Today the management of Mercedes‑AMG GmbH comprises the members Philipp Schiemer (Chairman), Jochen Hermann and Günter Hoffschult.
Chairman of the board
Philipp Schiemer has held various management positions at the Daimler Group in Germany and Brazil since 1987, including head of product management for the A-Class and head of marketing at Mercedes-Benz Cars. Since 2013, he has been responsible for the business in Brazil as CEO of Mercedes-Benz do Brasil Ltda.
Chief Technical Officer
Jochen Hermann previously worked as head of overall vehicle development at AMG from 2014 to 2016, before focusing on electric drive systems and battery research in his role as head of e-drive development at Daimler AG. Jochen Hermann has been with the Daimler Group since 1997, where he has also worked in the areas of driver assistance systems and steering systems.
Chief Financial Officer
Günter Hoffschult has been a member of the management board since August 2020 and has held various management positions in the Daimler Group since 1995, including Procurement and Product Development Commercial Vehicles. From 2014 he was responsible for the product and project controlling of the S-Class at Mercedes-Benz Passenger Cars up until 2017, when he assumed responsibility for the product and engineering controlling of the passenger car drive systems.
Superiority requires technical genius. And a great vision.
Hans-Werner Aufrecht and Erhard Melcher laid the foundation for AMG in 1967, their minds set on racing success. They teamed up to optimize engine performance and became involved in motorsport. They were soon pitting themselves against strong and established racing teams. And in 1971, they won the legendary “24 Hours of Spa” race with the AMG 300 SEL 6.8 in its class. This made the letters A, M and G well-known around the world. A: the visionary Aufrecht, who continually drove the company forward. M: the technical genius Melcher, who found solutions for even the most complex challenges. G: Großaspach, the place where Hans Werner Aufrecht was born. It is the founders’ courage and determination in their unrelenting quest to achieve the seemingly impossible that shape the spirit of AMG to this day.
Working in the garage and yet always clean: our character.
Supreme performance does not come about by chance. It arises when engineering prowess is coupled with that very special attitude that is the spirit of AMG. We believe that you need to keep pushing up against the boundaries in order to reach new goals. We accept nothing as given. It is people who create frontiers, and it is people who can overcome them. We apply this principle to conjure up automotive performance for motorsport – and for the road. We call this “Driving Performance”.
We develop newton meters, soundscapes, forms – and ourselves.
Our quest to continually challenge the status quo in pursuit of new goals is evident in our holistic approach to vehicle development: Our work begins right from the planning stage for the vehicle architecture of a new Mercedes-Benz model. In this way we ensure that AMG’s requirements are already taken into consideration in the development of the series production vehicles. This is without parallel in the performance vehicles market. Every Mercedes-AMG is developed and built in its entirety in Affalterbach. The perfect matching and coordination of all components gives rise to a vehicle that is not only a delight to drive on the road, but is also able to assert itself on the race track. Its superior technologies enable an intensive driving experience that is to the target group’s taste.
Nearly one third of our 2,000 employees work in the development area, contributing the core competencies that make our exceptional performance possible. On the basis of this expertise, we develop vehicles with a very special DNA: the AMG DNA. Our spirit unfolds in the four dimensions of our vehicle development process: drive systems, driving dynamics, sound and design.
Power must be released. On the street.
“Power is the starting point. The art lies in applying it to the road.”
- Christian Enderle, Head of Development, Engine and Drivetrain
The engine forms the core of the AMG drive system. But it takes the precise interplay between clutch, transmission, drive shaft and differential – the entire drivetrain – to apply the engine’s power to the road. Which gives rise to the question: how directly can acceleration be felt? With a Mercedes-AMG, it is a tangible physical experience: direct, powerful, impressive. Courtesy of the unique AMG Performance drives. From a 4-cylinder through a V6 and V8 to a V12. They all stand for dynamic response and high agility, combined with superlative performance and maximum efficiency.
When the street is your favorite place
Customarily, roads are for getting from A to B. For performance enthusiasts, roads are much more than this. They see every bend as an invitation. They are active and fully aware at the wheel. They love to unleash their vehicle’s power on the asphalt while steering it with precision. Driving dynamics is an expression of their personality.
Unleashing the passion, controlling the power: a Mercedes-AMG applies this principle to transform power into driving dynamics. All chassis systems are perfectly coordinated to this end. Innovative AMG technology provides for the right balance between dynamism and control: the in-house developed AMG Performance 4MATIC and 4MATIC+ all-wheel drives, for example, the intelligent AMG RIDE CONTROL sports suspension, the variable speed-sensitive sports steering, the AMG high-performance brake system and optimized aerodynamics.
The broad spectrum of AMG technologies serves a single aim here: to instill that special feeling that we are in control of every bend, and not vice versa.
Is it possible to hear adrenaline?
“It’s a full-body experience. The sound just takes you over.”
- Ralph Illenberger, Senior Manager Sound Development
Mercedes-AMG drivers are anything but quiet characters. That is quite obvious as soon as the engine starts up. The full and powerful rumble of the exhaust system is a defining signature feature of every Mercedes-AMG, with each model making its very own distinct sound statements.
The available drive programs add the nuances to round off the full sound experience while on the move. Every driving situation is thus supported by the corresponding sound character. A unique symphony for performance enthusiasts.
Form follows speed
A Mercedes-AMG on the road is design in motion. To drive a Mercedes-AMG is to make an aesthetic statement. At the same time, design is never an end in itself. Rather, it is a matter of the perfect symbiosis of form and function : the bold and distinctive design idiom ensures that every Mercedes-AMG is immediately recognizable as an uncompromising embodiment of performance. Hallmark radiator grilles and large air intakes lend a Mercedes-AMG vehicle its characteristic face. Striking side sill panels visualize the motorsport genes, while the rear wing and up to four tailpipes round off the signature looks in impressive style.